PAID MEDIA AND DIGITAL ADVERTISING
The first two questions you will always hear from our team before starting any campaign are:
(1) Who do you want to reach?
(2) What do you want to accomplish?
Our paid media and digital advertising campaigns are comprehensive, omnichannel, and customized to reach everyone from broad online audiences to a narrow set of influencers or decisionmakers. We leverage an extensive network of online channels, messaging mediums, and creative content made available through preferred partnerships. We can design digital campaigns as standalone strategies or complementary tactics alongside traditional communications or on-the-ground efforts.
Our team works with you to identify goals, produce engaging creative content, reach target audiences, and analyze campaign results to define success and optimize future efforts. We deliver compelling creative content using various mediums to your ideal audience, from clicks to conversions and sign-ups to shares.
ALRAS Digital also partners with data mining and digital engineers to identify and reach narrow and specific audiences through email address, mobile phone, mobile device ID, social media screen names, and joint online engagements and interests.
Social Media Advertising (Facebook, Instagram, LinkedIn, YouTube, Twitter, Snapchat)
Search and Display Advertising (Google, Yahoo, Bing)
Programmatic Advertising (Media, SVOD)
Geotargeting, Demographic Targeting, Retargeting, Influencer Targeting
Audience Data Mining and Influencer Identification
Decisionmaker & Influencer Advertising